WFH faux pas and F-ups

WFH faux pas and F-ups
28/04/2020 Sasha O

WFH faux pas and F-ups

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Beta Alliance captures fails, faux pas and F-ups of working from home in online campaign for cybersecurity provider Kaspersky 

From revealing your pants to co-workers to forgetting about your offensive mug, people working from home have discovered there are a multitude of video call fails just waiting to embarrass them. 

Our team pulled all of these fails together in one comedically cringy quick turnaround online film for cybersecurity provider Kaspersky. 

The ad highlights the importance of continued cybersecurity while working during lockdown and shows that while there are many potential pitfalls of WFH, with Kaspersky, keeping data safe is not one of them.  

The film uses numerous video calls to collect a number of increasingly embarrassing fails that have become the staple of social media feeds in the past weeks. From the cute kid running into a meeting singing about bananas to the other end of the scale of a man not shutting his camera off and walking away in just his pants. 

The campaign is live on social for the next month across the UK and US.